1. IntroductionIt is noticeable that modern businesses arefocused more on maximizing production and productivity at the expense ofenvironmental sustainability and management. Recent efforts by manufacturers includeusing renewable energy sources and they are focused on recycling among otherenvironmental practices that have been accepted as public relations than the actualobjective of achieving corporate social responsibility. This has led toincreased instances of “green-washing customers into purchasing products thatdo not fully support environmental sustainability” (Andrews, 310). These practices outline the challenge for increasedconsumer behavior where consumers prefer to follow the latest trends, while firmsare producing goods that are definitely short-lived. This uncontrolled cultureis supported by the concept of planned obsolescence where manufacturers arereducing the lifespan of products to sustainable production and sales.
Thisenvironmental sustainability paper seeks to educate manufacturers andgovernment organizations.2. Educational Context andTarget GroupThe scope of thetarget group qualifies the context for the meeting to be organized into aformal type of educational session.
The sessions will be organized inpartnership with environmental organizations, as well as the United NationsEnvironmental Program (UNEP) (Huckle & Arjen, 497). Moreover, it will involve attending a well-plannedmeeting that is detailed and realistic to the views of sustainable policies togovern manufacturing activities.The target groupis composed mainly of manufacturers.
Also, it will include representatives fromthe government sectors in charge of policies on environmental management andsustainability.3. Specific Goal(s) andObjective(s) of Educational ExperienceThe topic offocus is to increase the lifespan of products to reduce depletion of naturalresources. The government has to execute policies aimed at protectingnon-renewable resources by setting limits for the lifespan of some products toreduce the impact of planned obsolescence.
The key messageto manufacturers is to invest extensive time into research and development toimprove the quality of their products. This is more focused on targetingnon-decaying products such as electronics, which could be created to have alonger lifespan. This should be confirmed through laws that ensure that firmsproduce long-lasting products.
The lesson aimsto spread awareness of the fact that manufacturers are shortening the lifespanof products and designing them in a manner that makes them fail within a giventime. Such failure forces consumers to purchase new products while being forcedto dispose of the old one. This issue causes disposal problems while alsodepleting available resources.The key questionto consider is for manufacturers to determine ways of replacing faultycomponents in electronics instead of having to dispose of the entire productand buying another. This is the case in printers where manufacturers presetthem to print a certain number of papers after which they jam automatically.Why would a manufacturer intentionally set a machine to malfunction?The main experienceto be developed by individuals is the use of critical thinking to provide long-termsolutions that ensure the durability of electronics while at the same time,ensuring that firms make profits that are sustainable.
4. Framework of EducationExperienceThe best explanation of this sustainabilityeducation session will be a learning experience for sustainable development. The role ofeducation for sustainable development is to ensure that all human beingsacquire vital knowledge that encourages a sustainable future. As a recommendationto policymakers, it should be mandatory for graduates to take on manufacturingcourses to learn more about environmental sustainability. This will allowstudents to acquire knowledge that enables them to address the concerns ofsustainable development. In addition, this will help in managing cases ofplanned obsolescence and other activities involving shortening product lifecyclesand lifespans.
It is importantthat the education system of a country teaches values, skills, and knowledgethat promotes a positive change in attitude towards sustainable development. Thisincludes consumers and suppliers who have to be educated to change theirattitude towards old products. The current culture needs to be replaced with aculture that promotes the most concern for the environment. Furthermore,education from such a perspective will ensure that countries achievesustainable development. This will mean that firms will be able to “operatesustainably by either investing more on research products that suit consumerneeds or by selling spare parts for their products to make profits” (Barth& Marco, 109). This will ensure consistency in employment and help achievesustainable growth of national economies.
The integrationof sustainable development will ensure that manufacturers restructure theirvalue and supply chain to maximize efficiency, reduce wastage, and producehigher quality products. Secondly, sustainable development will ensurecountries produce goods that are competitive on the global market based ontheir longer lifespan and fair pricing compared to those with a shorterlifespan. Third, encouragement of sustainable development will ensure that eventhough there are reduced manufacturing activities, firms will still be able tomaintain their profit margins and expenses. Therefore, the use of sustainabledevelopment strategies will help individuals change their attitude and valuestowards new products that have shorter life spans. Likewise, they will berequired to provide sustainability development classes which will help studentsbuild skills and the right attitude to support firms that invest more in sustainablemanufacturing processes.